Winnie Yoe logo

Logo

Estée Lauder Companies

Digital Design for E-Commerce Campaigns
M.A.C X Lazada Superbrand Day

M.A.C collaborated with Lazada, the largest third-party online shopping website in Southeast Asia for the Superbrand Day campaign in July 2018. I designed a set of stickers (light blue background), which is one of the gifts given out in the campagin. Moreover, adhereing to M.A.C 's brand guideline, I created various digital assets for the website, social media platforms, as well as print assets for pop-up stores.
Packaging Design 


Social Media & Website Assets


Other EL Campaigns & Projects


I also helped design digital asset and web and mobile layout for Estée Lauder‘s other brand launch and campaigns in Asia. 

© winnie yoe 2023